Why Mobile is Essential in Tech Recruiting


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HRCI & SHRM APPROVED WEBINAR ! ! ! ! ! ! ! Program numbers sent to you via email upon program completion. ! 3


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THANKS TO OUR SPONSOR What’s the difference between a bad hire and a great hire? HackerRank Source Screen Interview passionate developers with CodeSprints, an online programming competition. technical candidates with engaging, autoscored CodeChallenges. standout programmers with CodePair, which combines video chat with live coding.


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OUR SPEAKER Jessica Miller-Merrell @jmillermerrell! #BLOGGING4JOBS 5


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JOB SEEKER’S MARKET #BLOGGING4JOBS


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MOBILE FACTS •  71% of adults in the U.S. now have a web-enabled smartphone. ! •  45% of 13-24 year olds are spending 4+ hours on their smartphone device.! •  90% of job seekers use their mobile device to search for jobs. ! #BLOGGING4JOBS


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THE CASE FOR MOBILE •  Access ! •  Flexibility ! •  Experience ! •  Now ! #BLOGGING4JOBS


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TODAY’S AGENDA #BLOGGING4JOBS


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HR ADOPTION CURVE #BLOGGING4JOBS


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MOBILE RECRUITING TYPES #BLOGGING4JOBS


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SOCIAL #BLOGGING4JOBS


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SOCIAL #BLOGGING4JOBS


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SOCIAL #BLOGGING4JOBS


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SOCIAL #BLOGGING4JOBS


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POLL QUESTION #1 ARE YOU CURRENTLY USING MOBILE SOURCING EFFORTS? •  YES •  NO •  PLANNING TO IN 2016 #BLOGGING4JOBS


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SOURCING •  To be continued…! #BLOGGING4JOBS


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MOBILE - SITE •  •  •  •  Career Site! App ! Mobile Apply ! Mobile ! #BLOGGING4JOBS


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MOBILE - SITE #BLOGGING4JOBS


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POLL QUESTION #2 MY COMPANY’S APPLICATION PROCESS TAKES HOW LONG? •  LESS THAN 15 MIN. •  15-30 MIN. •  30-45 MIN. #BLOGGING4JOBS •  45 MIN+ •  I HAVE NO IDEA


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MOBILE – APPLY #BLOGGING4JOBS Source: Appcast.io Mobile Report May 2015 !


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DECREASING APPLY TIME •  •  •  •  •  Move testing to later in hiring process! Use social profile integrations ! Cookie and data capture ! Test 1st with limited personal information ! Use a talent network! #BLOGGING4JOBS Source: Appcast.io Mobile Report May 2015 !


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MOBILE – APPS •  Long term strategy ! •  Available on iTunes & Google Play! #BLOGGING4JOBS


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SUPPORTING MOBILE •  •  •  •  •  Mobile media ! SMS ! Message campaigns ! Push notifications ! Mobile ads/targeting ! #BLOGGING4JOBS 24


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FINAL THOUGHTS •  Ask your recent hires! •  Prioritize your strategy ! •  “Pilot” a program ! #BLOGGING4JOBS 25


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QUESTIONS ? ? ? 26


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THANKS TO OUR SPONSOR What’s the difference between a bad hire and a great hire? HackerRank Source Screen Interview passionate developers with CodeSprints, an online programming competition. technical candidates with engaging, autoscored CodeChallenges. standout programmers with CodePair, which combines video chat with live coding.


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SOURCES SPEAKER Mobile Myths & Statistics! b4j.co/mobile-myths! Mobile Click Through Apply Rate Report b4j.co/mobile-click-through! 2015 Tech Salary Guide ! Jessica Miller-Merrell @jmillermerrell! b4j.co/tech-salary-guide! Mobile Recruiting Podcast ! LinkedIn: b4j.co/jmillermerrell! b4j.co/mobile-recruiting! ! 28


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HRCI & SHRM APPROVED WEBINAR ! ! ! ! ! ! ! Program numbers sent to you via email upon program completion. ! 29


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