Journalism Blogs

The Presentation inside:

Slide 0

Mindy McAdams, Professor Department of Journalism University of Florida Gainesville, Florida, USA Journalism Blogs

Slide 1

What is a blog?

Slide 2

What is a blog? A personal diary? (Does a blog resemble a diary?) The same as a newspaper column? (Does each blog post resemble a columnist’s writing?) What makes a blog different from other kinds of writing and other kinds of websites?

Slide 3

Slide 4

Slide 5

Vocabulary: The blog

Slide 6

Vocabulary: A post on a blog

Slide 7

“The Lede is a blog that remixes national and international news stories — adding information gleaned from the Web or gathered through original reporting — to supplement articles in The New York Times and draw readers in to the global conversation about the news taking place online.”

Slide 8

Updates Links

Slide 9

YouTube video Links

Slide 10

Web photos Links

Slide 11

Links to outside sites Use of videos and photos Perspectives on the news (instead of reporting the news)

Slide 12

“Generally, the blog author establishes a relationship based on trust with his or her audience. This relationship is intentionally personal, in contrast to the professional objective detachment of a journalist … Bloggers, however, speak directly to their readers. ‘The personalities of the writers come through. That is the essential element of blog writing’ (Winer, 2003).” Armstrong and McAdams (2009)

Slide 13

Please open this URL:

Slide 14

What do the blogs have in common? On each post On the blog pages How are the blogs different?

Slide 15

Questions Is there a set length for each blog post? Can a blog have more than one author? Do all blog posts have links? In one blog, do the individual posts differ a lot, or not much? Do all posts receive about the same number of comments? Are the paragraphs typically short, or are they long?

Slide 16

Audience Tone Links Images and video Comments Frequency Considerations

Slide 17


Slide 18


Slide 19


Slide 20

Images and Videos

Slide 21

Slide 22


Slide 23


Slide 24

Audience Tone Links Images and video Comments Frequency Considerations

Slide 25

This URL contains your assignment:

Slide 26

Journalism Blogs Mindy McAdams [email protected] Twitter: @macloo